Seth Godin
Meatball Sundae: How new marketing is transforming the business world (and how to thrive in it)
77%
What is a meatball sundae? It's something messy, disgusting and ineffective, the result of…
Small is the New Big: And 183 Other Riffs, Rants and Remarkable Business Ideas
97%
As one of today's most influential business thinkers, Seth Godin has now collected the most…
Permission Marketing: Turning Strangers into Friends
87%
Whether it is the TV commercial that breaks into our favourite programme or the telemarketing phone…
Purple Cow: Transform Your Business by Being Remarkable
57%
Urging you to put a Purple Cow into everything you build, and everything you do, to create…
The Big Red Fez
78%
From the author of the business bestseller Permission Marketing, the man Business Week called the…